09/29/2011
FOR IMMEDIATE RELEASE
MEDIA CONTACT:
Nicole Nicoloff
817-785-5030

Beryl Takes Scholastic Turn for Hospital Client

DALLAS--When Alegent Health sought to enroll students for back-to-school sports physicals, the health system called upon Beryl, its partner in improving the patient experience. While Beryl typically provides marketing and clinical communications solutions to facilitate seamless care transitions, the technology-enhanced patient experience services company answered the call to enroll more than 282 Millard Public Schools students in their mandatory sports physicals.

"At Beryl, we are pleased to offer out-of-the-box solutions that help our clients expand their business and better serve their key audiences," said Steve Whitehurst, senior vice president of patient experience for Beryl. "School physicals and other 'back-to-school' health programs are great opportunities for health providers to connect with the community."

Dedicated to the patient experience for over 25 years, Beryl's innovative technology and services platform uniquely connects patients to health care and providers to knowledge. The company partners with hospitals to customize a 24/7 patient contact center that acts as an extension of the local hospital, without the capital investment. Beryl extends the reach of the hospital beyond its four walls to ensure that every patient encounter, such as scheduling students for their school physicals, positively reflects on the hospital's brand. Beryl makes investments in its technology, its people and its products to provide the most comprehensive, end-to-end solution for hospitals, desiring to build and maintain patient relationships in their communities.

"It's important to make every interaction count and to create opportunities for additional interactions that build awareness and brand equity," said Whitehurst. "With Beryl's systematic outreach and follow-up, this event could help contribute to patients' choice of Alegent hospitals in the future."

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About The Beryl Companies
The Beryl Companies is comprised of four businesses; two that focus on improving the patient experience in a variety of health care settings, and two that focus on improving workplace culture and values-based business productivity. The Beryl Companies sees these activities and concepts as intrinsically linked. The Beryl Companies' foundational business, Beryl, is a technology-focused patient experience services company dedicated to improving relationships between health care providers and consumers. Founded in 2006, The Beryl Institute is a research and educational entity that publishes information about improving the patient experience and how that activity links to better financial outcomes for health care providers. Founded in 2009, The Circle is a training company that helps other businesses enhance employee engagement and develop more positive workplace cultures. The last firm, The Small Giants Community, is a global organization that brings together leaders who are focused on values-based business principles.